GEO Readiness Checklist: Are You Ready for AI Search?
Use this checklist to assess your website's readiness for AI search engines.
Technical Readiness
Crawlability
- robots.txt allows AI crawlers (GPTBot, PerplexityBot, etc.)
- Sitemap exists and is submitted
- No crawl errors
- Pages load in under 3 seconds
Structured Data
- Organization Schema implemented
- Product/Service Schema implemented
- FAQ Schema on FAQ pages
- Price Schema on pricing pages
llms.txt
- llms.txt file exists at /llms.txt
- Contains brand description
- Lists key pages
- Includes pricing information
Content Readiness
Comparison Pages
- Pages for top 3 competitors
- Feature comparison tables
- "When to choose" sections
- FAQ sections
FAQ Pages
- Product questions answered
- Trust questions answered
- Pricing questions answered
- Comparison questions answered
Pricing Pages
- Clear pricing tiers
- Structured tables
- Feature comparisons
- FAQ section
Authority Readiness
Review Platforms
- G2 profile created
- 10+ verified reviews
- High ratings maintained
- Reviews responded to
Community Presence
- Reddit participation
- Relevant subreddit presence
- Helpful answers provided
- Reputation built
Editorial Coverage
- Featured in "best of" lists
- Industry report mentions
- Expert reviews
- News coverage
Measurement Readiness
Tracking Setup
- AI visibility tracking configured
- Weekly monitoring established
- Competitor tracking active
- Alerts configured
Baseline Established
- Current AI visibility measured
- Competitor benchmarks recorded
- Goals defined
- Progress tracking started
Scoring
Count your checkmarks:
- 0-10: Critical — Start optimization immediately
- 11-20: Developing — Focus on quick wins
- 21-30: Good — Maintain and optimize
- 31+: Excellent — Expand and maintain
Start Today
- Run this checklist — Assess your current state
- Identify gaps — What's missing?
- Prioritize fixes — Quick wins first
- Track progress — Re-check monthly
Your GEO readiness score predicts your AI visibility potential.